Hello Lykkers! Big news in the world of football today—Brazil has been officially chosen to host the FIFA Women’s World Cup in 2027. This marks the first time the prestigious tournament will be held not just in Brazil, but across South America.


Let’s dive into what this victory means for Brazilian football and what we can expect over the next three years as they prepare to showcase the best of women’s football.


The Vision Behind Brazil’s Bid


Brazil’s successful bid, titled “As Natural as Football,” reflects a commitment to normalizing women’s football and breaking down barriers that have historically held the sport back in the country.


The Confederação Brasileira de Futebol (CBF) envisions the World Cup as a powerful platform to elevate women’s football, promoting environmental sustainability, climate, and biodiversity protection alongside the sport. This bid is not just about hosting a tournament; it’s about creating a sustainable future for women’s football in Brazil.


Brazil picked by FIFA to host soccer's 2027 Women's World Cup

Video by 9NEWS


One of the unique aspects of Brazil’s bid is its mandate that all top men’s clubs must establish women’s teams. This isn’t just a box-ticking exercise; it’s a genuine effort to build a strong footballing infrastructure that supports the growth of women’s football at all levels. The CBF has set ambitious targets in partnership with CONMEBOL to increase the number of women’s teams across the country, ensuring a robust pipeline of talent.


The State of Women’s Football in Brazil


Brazil’s journey with women’s football hasn’t been without its challenges. The country once had a controversial history with the sport, including a ban enforced by law from 1941 to 1979. Despite these setbacks, Brazilian women’s football has never lost its spirit. The CBF’s bid acknowledges this rich history, celebrating the pioneers who fought against societal norms to bring the sport to where it is today.


The federation’s development strategy aims to create a supportive ecosystem for women’s football, focusing on accessibility for girls, strengthening the competitive pyramid, and achieving financial sustainability. With increased viewership and attendance—like Corinthians’ record-setting crowd of 41,070 for a Brazilian championship match in September 2022—the momentum for women’s football is undeniable.


Logistics and Preparations


Brazil’s bid for the 2027 World Cup comes after a previous attempt to host in 2023, which was ultimately withdrawn due to the financial impacts of the COVID-19 pandemic.


This time, the CBF is ready to go big, proposing to host the tournament in 10 cities across the country, with the competition scheduled from June 24 to July 25. All major domestic leagues, including the top two tiers of both men’s and women’s professional football, will be suspended during this period, ensuring that all focus is on the World Cup.


As Brazil gears up to welcome the world, the CBF is committed to ensuring that stadiums and training sites are fully prepared to host international competitions. This will be a moment for Brazilian football to shine on the global stage and for the world to witness the best of what South American football has to offer.


A Historic Step Forward


Brazil’s victory in securing the 2027 Women’s World Cup hosting rights is a historic moment not just for the country but for women’s football globally. It represents a significant step towards normalizing the sport and breaking down barriers that have traditionally hindered its growth.


As we countdown to kick-off, the anticipation is high, and the excitement is palpable. The road ahead is challenging, but with Brazil’s passion for football and commitment to growth, the 2027 FIFA Women’s World Cup is set to be a landmark event.